Sandiaga: Jamu berkontribusi bagi pariwisata dan ekonomi
Sandiaga Uno, the former deputy governor of Jakarta and now the Minister of Tourism and Creative Economy, has been actively promoting the use of traditional Indonesian herbal medicine, or jamu, as a way to boost tourism and the economy. Jamu has long been a part of Indonesian culture, with its natural ingredients and health benefits making it a popular choice for many Indonesians.
Sandiaga believes that promoting jamu can not only help preserve Indonesian culture and heritage but also attract more tourists to the country. By showcasing the traditional methods of making and using jamu, Indonesia can position itself as a unique destination for wellness tourism. Tourists from around the world are increasingly seeking out alternative and holistic forms of medicine, and jamu could be a major draw for them.
In addition to its potential for tourism, Sandiaga also sees jamu as a way to boost the economy. By supporting local jamu producers and encouraging the growth of the industry, the government can create more jobs and stimulate economic growth in rural areas where jamu is traditionally made. This can help alleviate poverty and improve the livelihoods of many Indonesians.
Sandiaga has been actively promoting jamu through various initiatives, such as organizing jamu festivals and workshops, and partnering with local communities to develop new jamu products. He has also been working to promote jamu internationally, showcasing it at trade fairs and events to attract foreign buyers and investors.
Overall, Sandiaga believes that jamu has the potential to be a major contributor to both the tourism sector and the economy in Indonesia. By tapping into the rich cultural heritage of jamu and promoting it as a unique selling point for the country, Indonesia can position itself as a leader in wellness tourism and create new opportunities for economic growth.